

💄 Keep It Full: The Gloss That Means Business & Beauty
Milani’s Keep It Full Nourishing Lip Plumper combines hyaluronic acid and collagen-boosting peptides in a non-sticky, cruelty-free formula. Available in 16 shades, this glossy lip treatment delivers soft, fuller-looking lips with a refreshing minty finish and long-lasting wear, designed to enhance natural beauty for all skin tones.







































| ASIN | B07N5J3P62 |
| Age Range Description | Adult |
| Best Sellers Rank | #5,052 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #6 in Lip Plumping Treatments |
| Brand | Milani |
| Brand Name | Milani |
| Color | Rosewood |
| Container Type | Tube |
| Coverage | full |
| Customer Reviews | 4.3 out of 5 stars 6,528 Reviews |
| Finish Type | Glossy |
| Finish Types | Glossy |
| Global Trade Identification Number | 00717489590136 |
| Item Dimensions | 0.94 x 0.94 x 4.13 inches |
| Item Form | Liquid |
| Item Weight | 1.12 ounces |
| Lip Color Type | Lip Gloss |
| Manufacturer | Milani |
| Number of Items | 1 |
| Package Type Name | Bottle |
| Product Benefits | Softening,Smoothening,Freshening,Nourishing,Makeup |
| Skin Tone | All |
| Skin Type | All |
| Special Ingredients | Hyaluronic Acid,Peptides |
| Target Audience | Unisex-Adults |
| UPC | 717489590136 |
D**R
Great gloss and affordable
Love this gloss, have purchased this for the third time now! It does slightly plumps, doesn't burn, does have a short minty, cooling sensation. Stays on longer than most glosses. And does not have a strong smell or taste. I wear it over my Covergirl cotorstay longlasting lip sticks and it keeps my lips moist and supple even being a heavy coffee drinker. I does not break down my base lipstick either.
J**0
Beautifully sticky
I love everything about this lipgloss. I am a 53 year old woman who loves sticky lipgloss. My favorite used to be Clinique when they still had Candy Apple in the tubes - sticky means it has lasting power, and I want that. So over the years I have tested many lipglosses on my way to finding something comparable to the OG Clinique. Milani is it. But this color in particular is A+. It is beautiful on its own - not too show off-y even for my age, and it is stunning on top of just about any lipliner / lip combo. A holographic effect, almost, sticky, and it lasts. One of my favorites. The doe foot applicator is large and soft, the tube is a decent size for the price, and quality is up there with the OG Clinique. You cannot beat this stuff.
K**A
Best lipgloss EVER
Forever my favorite lip gloss. Not too thick and drying. The plumping sensation isn’t too much. Nice and moisturizing. I’ve tried thousands of lip glosses and will always come back to this one. Recommend it a thousand times over.
E**T
Slight plumping effect
I was not suspecting this would work but I was kind of wrong. Now it's not some wowza huge mega plump effect but looking back over photos I CAN see some plumping, especially on my top lip. I did put this onto dry unhydrated lips but still. After 25mins I wiped it off and applied my chapstick of choice Aquaphor to see how my lips looked and they did look much more hydrated than previously so thats a positive. As for the plumping "feeling", there a very slight cooling sensation, like a cool minty breeze but only on your lips. Thats it, no crazy tingle, or burn, etc. The smell to me smells like that classic kind of fake mint chocolate smell. Not bad, not amazing, just neutral. The color, I seem to always do this but its SO very similar to my actual lip shade that its almost imperceptible, maybe just a slightly pinker shade. Its a pretty color either way. I like the thick & fluffy applicator and the glide, feeling, thickness of the gloss is great. Lightweight, smooth, not overly sticky or tacky, nice. I say worth the purchase.
I**N
Creamy and long lasting!
Love the color, it’s creamy and a little minty. I’ve been looking for a dupe for Buxom. I’ve been obsessed with that for years but the tube doesn’t last long for some reason, and it’s expensive. Milani will be my new favorite!
K**Y
Nice but not 5 star worthy
The lip plumper provides a mild plumping effect, noticeable only under close inspection. The visible difference in lip fullness is temporary and far from dramatic, which may not meet expectations for those looking for more pronounced results. The effect peaks shortly after application and tends to fade quickly. I was a little disappointed in the color as it is nothing like the picture, however it is pretty and does seem to nourish and moisturize my lips.
M**S
Quality product
Love the color! Goes on smooth and beautiful!
M**W
Love!!!!! It!!!!
Love love love. It plumps up my lips beautifully
Trustpilot
2 weeks ago
2 weeks ago