Damn Good Advice By George Lois

I love this book, it is really intresting for something contents, nice and easy to read. Really good and indicated for an original gift.

One-third of the time, the author was self-bragging his achievements. I would have been alright if he had written them as examples of his achievements, but it was clearly in a bragging tone. Out of the 120 advices, i would say less than 20 of them are good wise ones, the rest are outdated or nothing surprising. It is one of the few books i regret buying. I would not recommend it, I would recommend spending your money on Paul Arden's Whatever-you-think, think-the-opposite.

This book is such a great read and easy to just pick up and read a few chapters

Esta fue una recomendación de un compañero. La verdad es que los comentarios que había no eran tan alentadores pero decidí leerlo y sí bien es una parte autobiográfica, el autor te brinda unos tips para llevar tu carrera profesional a otro nivel o para que comiences a retarte y cambiar tus estrategias de trabajo. Personalmente me encantó y lo recomiendo mucho para esas pequeñas personas que van iniciándose en el mundo de la creatividad, diseño y publicidad.

Buen libro para poder tener consejos sobre creatividad y publicidad. Bien