Color Charm Permanent Liquid Hair for Gray Coverage| 6A Dark Smokey Ash Blonde | 1.4 Fl Oz

Honestly, my favorite brand of dye. Exactly as pictured. Did not fade too much, clear instructions, honestly everything you can ask for. People said it made their hair turn darker, it’s the developer they used. I guess their developer was too strong. I went from bleach blonde hair, to dark blonde, using 10 developer. Worked great.

Really beautiful, shiny colour. It covered the orange tone as well as the greys quite well. I used a 20 developer and let it sit for 35 minutes after application.

I really like this brand. It leaves my hair shiny and the treatment lasts a long time. I have long hair, so I use two boxes. The resulting color depends a lot on what you already have in your hair, but I've noticed that the color always turns out even.

Works great. Washes out fast

I love the liquid formula because I can use half for root touchup, and save the other half for the next time. (Cream isn't as easy - the bottle breaks and/or it dries a little.)