ILIA - Balmy Tint Hydrating Lip Balm | Buildable Lip Color + Soft Shine | Nourish + Moisturize with Shea Butter & Rosehip Seed Oil | Vegan, Clean, Cruelty-Free Makeup (Memoir, 0.15 oz | 4.4 g)

love this lip balm, very creamy lasts all day and perfect color -lullababy. Sephora store does not carry in store must use amazon to order.

I bought this for my 34 year old daughter after I saw it on her wish list for her birthday. But before I gave it to her I tried it on! After she opened it she said, "Mom, did you try this on?". She knows me! I can't say enough good things about it. I got one for myself because it's like no other lipstick. I really like Bobbi Brown lipstick and this is every bit as good. I love the color, it stays on my lips not my teeth and it's not greasy or slick. It glides on perfectly and the texture is ultra rich, not thin at all. I bought two shades and love them both. Highly recommend my new favorite lipstick.

It’s everything I want, organic, great color, non-toxic 👍🏼

I love this product - and the only change I would make is that I wish it was longer lasting. I have to constantly reapply - which would be fine, but this is truly pigmented - not just a light tint. So when applying be sure you are careful with it (unlike me who tried to put it on like chapstick the first time).

I am very pleased with this but I wouldn’t put it in the lip balm category. The color is very saturated and shows up great. It isn’t waxy like a lipstick but not a balm either. I use the lip liner by the same brand and it gives me the perfect look that I want.

First of all, Ilia is the best clean makeup brands on the market IMHO. They are setting industry standards & changing the game!I LOVE this lip balm so much, I rock it to the gym & on nature hikes & pretty much anytime I don’t want a full face of high glam makeup & just want a low key natural beauty glow. My lips used to be so ashy and flaky, but no longer! This product is super protective without feeling heavy. Totally lightweight & quickly absorbed into the lips. Creamier than lip gloss but not as dramatic as straight up lipstick.Yes! This is the jam, baby

I saw this on a friend and asked what it was. Ilia, I was told... I liked it so much, I went online and bought it for my wife. She tried it and although I though it looked great, she didn't care for it as much. Oh well, I'm a guy so what do I know...

I tried this and have already bought 3 more. I love this lip balm. I've tried colors Runaway & Lullaby & they are perfect for me. Goes on smoothly. Doesn't seem to feather into less than perfect skin around my lips. I'm VERY happy with this product. I bought one of their Colors Block lipstick formulas and it is similar but drier going on. I'll stick with the lip balm formula. I think you'll really like this product.