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J**S
Some Great PPC Tips Inside!
I have ran numerous pay per click ads but Im definitely not an expert on the subject.This book breaks ppc down making it easy to understand.Learn how to set up campaigns, ppc ads, and which keywords to target to return a profit when running your ppc campaigns.Broad match, phrase match, and exact match learn the differences and how it can increase your bottom line.I learned a lot of new ppc tips and strategies that I am applying to my own affiliate marketing business that I have ran for 13 years.Great read pick it up if your thinking of running any ppc ads so you have a good understanding of what you are doing.
B**H
Great book. Learning quite a bit
Great book . Learning quite a bit. Best book I have read on Adwords . Perry Marshall gets second and Brad Geddes gets third . Read and understand them them all and you should be Ok . It is really a close race between all 3 and every .author was excellent. I would give them all 5 stars.
M**C
Not for people new to PPC Advertising- but having said ...
Not for people new to PPC Advertising- but having said that, it is full of information that is incredibly valuable. You will have to look past the fact the author pushes his PPC business Adgoroo a lot, but the info is still solid.
T**M
You have to be careful with purchases like this, you need to know when it was ...
You have to be careful with purchases like this, you need to know when it was published and if the information is still current. It was helpful but some of the information was no longer relevant.
A**N
A solid primer, but highly promotional...
This book is a solid primer for Adwords (why it doesn't say Adwords in the title of the book is an amazing oversight), as it offers basic advice on the core facets of running a campaign. It is well written, and gives some very good advice. It is NOT, however, very in depth and does not give the exact advice/details that you will need to really get into the meat of a full blown campaign. But that doesn't mean that this book is not a great read. It was extremely helpful.My only real complaint is how the book constantly promotes the author's Adgooroo service. At times I felt that in stead of teaching me more about how to track and calculate for a campaign I was instead sold on how I should just pay for Adgooroo instead. Some parts of the book boarder on infomercial quality promotion for the product. And this I felt was over the line, and I hope the author is wise enough to tone this down and replace it with more in depth non-paid advice in future revisions of this book.That aside, it IS a helpful read and helped get me started on the right foot. But I highly recommend picking up one of the "advanced" Adwords books after you finish reading this.
J**D
I enjoyed every page on this book
I enjoyed every page on this book. I haven't tried pay per click before but now I am confident running my first campaign.
B**B
Five Stars
Book is part of a series that helps pull in one of the major parts of Digital Marketing.
S**Z
Lots of content dedicated to sell their software
It was very frustrating to read over and over again how you should do this or that, but you can only do it by using the adgooroo software.
N**V
Good book to read
It is a good book to learn new strategies
L**O
The writer is selling his own services via this book
Informative but ultimately comes down to selling a service. The book is promotion material for a specific service provided by the writer. Don’t recommend
G**R
Nieuwe inzichten
Er zijn veel boeken over Adwords.Dit boek pakt op vele punten en andere insteek en geeft een veel dieper inzicht over de opzet en uitwerking van je adwords advertenties
N**L
A must for anyone wanting to advertise online
If you want to know the ins and out of PPC advertising you don't need to look any further. This covers the basics up to more advanced strategies and is well worth the cost. It'll save you a packet not just in advertising costs but also having to buy other online training courses.
M**D
Ein "Muss" für Online Vermarkter
Ich mache keine großen Worte:Du bist Online Vermarkter?Sprichst Englisch?Kannst investieren?Kaufs.Und... hier... kommen... meine... sechs... Worte...:)
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