Ito En Matcha Green Tea, Sweet Powder, 17.5 Ounce (Pack of 1), Sweetened Green Tea Powder

If you're a matcha lover who prefers a sweet, easy-to-prepare cup, this is your matcha. I’m on my third bag already, and it's officially a household staple. Whether it’s an iced latte in the afternoon or a warm pick-me-up in the morning, this powdered matcha has become a go-to for us. The sweetness is perfectly balanced—not overly sugary, but enough to smooth out matcha's natural bitterness—making it taste like a café-style latte without the extra fuss. It offers great value for the quantity and quality you get, easily rivaling more expensive brands. It dissolves quickly in both hot and cold drinks without any gritty texture, and it’s versatile enough for lattes, smoothies, or even matcha lemonade. While it may not be the right choice for those who prefer the raw, grassy flavor of high-grade ceremonial matcha, and the drink can sometimes look a little murky, the taste more than makes up for it. Overall, this is a sweet, convenient, and delicious matcha powder that delivers consistent flavor and great value, perfect for daily enjoyment.

I decided to try this brand after I've finished my Jade Leaf Oraganic Ceremonial Matcha Barista Edition and lemme tell you, this Ito En Matcha tastes the same if not better while being 10x less expensive. Also it's great that the mix already has sugar so I literally don't even need to do anything else. I just add milk and blend. I just use a cheap milk frother and it blends better than the Jade Leaf matcha. It's the perfect sweetness and it tastes very good and has a nice fragrant. 5/5 recommend.

Soooo yummy! Perfect! Delicious! I’m gonna get it all the time!

The best matcha I’ve tried. Initially I wanted to get the sugar free as I like to add my own sweetener however, this was a happy accident as there is really not that much sugar in it at all. (don’t get me wrong. It is still quite sweet, but not cloyingly so). It has become my new favorite drink goodbye to $10 Matcha lattes at you know where. It is very drinkable gives me just enough energy without making me feel shaky. Actually it helps me feel relaxed as well. The bag is super handy and seals tight after each use and I absolutely love the nice bright green tint in my glass. I must buy for Matcha tea lovers

This used to be my childhood, I had like two of these a day every day, and it tastes pretty good, it's not ceremonial grade or anything at all. but its definitely good for your lattes, shakes, or whatever you want to mix this with. I like to put them in protein powder and it isn't chunky it mixes well. Would recommend this if you want matcha just to mix it into a latte or some other beverages.

Absolutely best deal I can find for Matcha Latte powder. My daughter loves matcha lattes but keeping up with the expensive price tag of $9.14 for 7 servings was just not happening. Then I came across this gem, plus it's a well known brand; even better. Now I just buy a bag of this once a month and we're golden. This particular bag is 100 servings which is just amazing in value. As far as taste my daughter absolutely loves the taste of this particular brand, she said this is the best one yet so there's that. All in all I believe this is a great purchase and I highly recommend it to any matcha latte lovers out there, the value and flavor makes it a steal. Also as a friendly reminder, refrigerate the bag after opening it for best flavor and quality. It says it on the bag but my daughter personally didn't notice that little suggestion for a bit. Hope this helps😊

Honestly I’ve had and tried so many ceremonial grade matcha.. and tbh Best matcha ever ! I’d say this is more of a boba bar type of vibe. It tastes like real matcha and trust me I’ve had matcha all around the world I’m more of a sweet flavored matcha type person not overly sweet. It looks grainy in the bag but it melts down easily it’s smooth and can get super foamy. Taste -9/10 Color - 9/10 surprisingly super green Sweetness - 7/10 it’s not overly sweet Goes amazing with any milk tbh I’ve had it with oat and 2% and lactose free and rice milk.

This is delicious. Perfect amount of Matcha and perfect amount of sweetness. I like my on the sweater side. Would definitely purchase again.

Schmeckt gut und lässt sich super auch im kaltem Wasser auflösen

So good for cold or hot. Maybe a little too sweet but exactly like a store bought

Producto excelente con agua o leche y con un precio competitivo frente al precio de las tiendas

Great product, with sachets of green tea ready to go. Have brought numerous packs - very tasty

Muy bueno, se puede beber frío o caliente.