---
product_id: 503758923
title: "e.l.f. Power Grip Primer + 4% Niacinamide, Gel-Based & Hydrating Face Primer, Evens Skin & Brightens, Grips Makeup, Vegan & Cruelty-Free, 0.811 Fl Oz, Pink, Pack Of 1, 24 ml"
brand: "e.l.f."
price: "₨9561"
currency: LKR
in_stock: true
reviews_count: 13
category: "E.L.F."
url: https://www.desertcart.lk/products/503758923-e-l-f-power-grip-primer-4-niacinamide-gel-based
store_origin: LK
region: Sri Lanka
---

# 4% Niacinamide brightens & evens skin Gel-based hydrating formula Sticky texture for long-lasting makeup grip e.l.f. Power Grip Primer + 4% Niacinamide, Gel-Based & Hydrating Face Primer, Evens Skin & Brightens, Grips Makeup, Vegan & Cruelty-Free, 0.811 Fl Oz, Pink, Pack Of 1, 24 ml

**Brand:** e.l.f.
**Price:** ₨9561
**Availability:** ✅ In Stock

## Summary

> 💖 Stick, Glow, Slay: The primer your makeup dreams are made of!

## Quick Answers

- **What is this?** e.l.f. Power Grip Primer + 4% Niacinamide, Gel-Based & Hydrating Face Primer, Evens Skin & Brightens, Grips Makeup, Vegan & Cruelty-Free, 0.811 Fl Oz, Pink, Pack Of 1, 24 ml by e.l.f.
- **How much does it cost?** ₨9561 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.lk](https://www.desertcart.lk/products/503758923-e-l-f-power-grip-primer-4-niacinamide-gel-based)

## Best For

- e.l.f. enthusiasts

## Why This Product

- Trusted e.l.f. brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Effortless Application:** Smooth, sticky texture blends easily with fingertips, prepping your skin perfectly in just 30 seconds.
- • **Hydrate & Hold All Day:** Gel-based primer locks in moisture while gripping makeup for a flawless, all-day finish.
- • **Universal Dewy Radiance:** Translucent formula works seamlessly on all skin tones, delivering a radiant, natural glow.
- • **Clean & Conscious Beauty:** 100% vegan, cruelty-free, and free from harmful chemicals—because ethical skincare is always in style.
- • **Glow-Up with Niacinamide:** Infused with 4% niacinamide to visibly brighten dullness and even out skin tone—your skin’s secret weapon.

## Overview

e.l.f. Power Grip Primer + 4% Niacinamide is a gel-based, hydrating face primer designed to brighten and even skin tone while providing a sticky, long-lasting grip for makeup. Suitable for all skin types and tones, it delivers a radiant, dewy finish. This 24 ml primer is 100% vegan, cruelty-free, and free from harmful ingredients, making it a clean, ethical choice for flawless makeup application.

## Description

"What is this: a sticky gel based face primer enriched with 4% niacinamide to even out skin tone and brighten when gripping makeup. WHY YOU'LL LOVE IT: Gel primer formula with sticky texture grips makeup for long-lasting wear enriched with 4% niacinamide to even out and brighten skin tone. Gives the skin a christening, radiant finish. Translucent foundation works on all skin tones. 100% vegan and cruelty Main Ingredients Niacinamide (4%): evens skin tone and brightens the look of dullness. Ideal for: oily, normal All, dry and combination skin types Your skin's future looks bright - Your favorite sticky AF Power Grip Primer is now infused with skin-loving niacinamide to even out and brighten skin tone while you grab your makeup. This gel-based formula prepares your complexion and primes for applying makeup while smoothing and brightening the look of dullness. Ideal for all skin tones, it goes completely clear and creates a dewy finish. All e.l.f. Products are of phthalates, parabens, nonylphenol ethoxylates, triclosan and triclocarban. Proud to be 100% vegan, cruelty and Leaping Bunny certified. Because kindness is chic."

Review: Perfection - This primer is perfect, it hydrates and grips, exactly as described.
Review: Great Value - Although the quantity is small, the primer is high quality and it is a great value for money. Would highly recommend this primer.

## Features

- MAKEUP PRIMER & SKIN CARE: The future of your skin looks rosy - your favorite sticky AF Power Grip foundation is now enriched with skin-friendly niacinamide, which evens out skin tone and gives makeup long-lasting effect.
- SMOOTHES & BRIGHTENS THE COMPONENCE: Niacinamide smooths and brightens the appearance of dullness, while the gel-like formula of the Power Grip Primer with sticky texture holds makeup for long-lasting hold.
- Provides a dewy finish: this foundation is ideal for all skin tones, it applies completely clear and provides a dewy, radiant finish.
- Application: apply the foundation evenly to the face before make-up and tap it into the skin with your fingertips. The warmth of your fingers allows the product to blend into the skin and ensures an even application. Wait 30 seconds before applying your makeup.
- Skin-friendly ingredients: All e.l.f. Products are made with skin-friendly ingredients, without any harmful substances - and all for a good price. All e.l.f. Products are 100% vegan and cruelty free.

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B0BQQS5GBQ |
| ASIN  | B0BQQS5GBQ |
| Best Sellers Rank | #235 in Beauty ( See Top 100 in Beauty ) #1 in Foundation Primers |
| Customer reviews | 4.4 4.4 out of 5 stars (50,001) |
| Date First Available  | 8 January 2023 |
| Item model number | 81517 |
| Item model number  | 81517 |
| Manufacturer | e.l.f. Beauty |
| Manufacturer  | e.l.f. Beauty |
| Product Dimensions | 2.39 x 3.99 x 14.5 cm; 41 g |
| Product Dimensions  | 2.39 x 3.99 x 14.5 cm; 41 g |

## Product Details

- **Brand:** e.l.f.
- **Item form:** Gel
- **Package information:** Tube
- **Product benefits:** Even Toning
- **Skin type:** All

## Images

![e.l.f. Power Grip Primer + 4% Niacinamide, Gel-Based & Hydrating Face Primer, Evens Skin & Brightens, Grips Makeup, Vegan & Cruelty-Free, 0.811 Fl Oz, Pink, Pack Of 1, 24 ml - Image 1](https://m.media-amazon.com/images/I/619y+NpzrTL.jpg)

## Available Options

This product comes in different **Size** options.

## Questions & Answers

**Q: Can you use this before a powder foundation or would it be to sticky for a powder?**
A: It is very sticky, or grippy.. if that's a word. I have only tried with light to medium coverage foundation and concealer, then set it all when in done with a fine powder. But not with a powder alone.

**Q: Can this help the appearance of pores???**
A: While results may vary by individual, niacinamide can be helpful in improving the appearance of enlarged pores and the primer evens out skin tone and brightens!

**Q: How would I know which one to buy?**
A: It depends on what you're trying to achieve. The e.l.f primer + 4% niacinamide, evens out skin tone and brightens the look of dullness. The other e.l.f power grip primer contains hyaluronic acid, that helps skin retain moisture for a plump complexion.

**Q: Is this product Noncomedogenic?**
A: We take pride in the fact that our products are designed to help you look and feel your best.  e.l.f. strives to select ingredients that are gentle on the skin. While our goal is to create gentle products, everyone is different and some may experience sensitivity to an ingredient or a combination of an ingredient and outside factors.  Because we cannot predict how everyone may react, we do not claim that our cosmetics products are entirely non-comedogenic.

## Customer Reviews

### ⭐⭐⭐⭐⭐ Perfection
*by K***O on 9 February 2026*

This primer is perfect, it hydrates and grips, exactly as described.

### ⭐⭐⭐⭐⭐ Great Value
*by D***S on 4 February 2026*

Although the quantity is small, the primer is high quality and it is a great value for money. Would highly recommend this primer.

### ⭐⭐⭐⭐⭐ Good for sensitive skin like mine
*by C***Y on 7 February 2026*

Yes I love this product, it doesn’t irritate my skin since I have a sensitive skin.

## Frequently Bought Together

- e.l.f. Power Grip Primer + 4% Niacinamide, Gel-Based & Hydrating Face Primer, Evens Skin & Brightens, Grips Makeup, Vegan & Cruelty-Free, 0.8 Fl Oz
- e.l.f. Hydrating Camo Concealer, Covers Blemishes & Under-Eye Circles, Full-Coverage & Delivers A Satin Finish, Vegan & Cruelty-Free, Light Sand

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**Shop now:** [https://www.desertcart.lk/products/503758923-e-l-f-power-grip-primer-4-niacinamide-gel-based](https://www.desertcart.lk/products/503758923-e-l-f-power-grip-primer-4-niacinamide-gel-based)

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*Product available on Desertcart Sri Lanka*
*Store origin: LK*
*Last updated: 2026-03-17*