---
product_id: 53982752
title: "Marketing Insights from A to Z: 80 Concepts Every Manager Needs to Know"
price: "₨9353"
currency: LKR
in_stock: true
reviews_count: 7
url: https://www.desertcart.lk/products/53982752-marketing-insights-from-a-to-z-80-concepts-every-manager
store_origin: LK
region: Sri Lanka
---

# Marketing Insights from A to Z: 80 Concepts Every Manager Needs to Know

**Price:** ₨9353
**Availability:** ✅ In Stock

## Quick Answers

- **What is this?** Marketing Insights from A to Z: 80 Concepts Every Manager Needs to Know
- **How much does it cost?** ₨9353 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.lk](https://www.desertcart.lk/products/53982752-marketing-insights-from-a-to-z-80-concepts-every-manager)

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- Customers looking for quality international products

## Why This Product

- Free international shipping included
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## Description

Buy Marketing Insights from A to Z: 80 Concepts Every Manager Needs to Know 1 by Kotler, Philip (ISBN: 9780471268673) from desertcart's Book Store. Everyday low prices and free delivery on eligible orders.

Review: Five Stars - Great marketing insights, this book is full of good examples on marketing ease to read. Thank you.
Review: Useful "Quick Reference" Book - This compliments Kotler's "Bible" in that you can quickly pick it up to remind you of some terminology or to glean a few insights in what some organisations did marketing wise. Not to be considered a book that you will complete your MBA with but rather a tool to keep your mind refreshed for that all important exam!!!

## Technical Specifications

| Specification | Value |
|---------------|-------|
| Best Sellers Rank | 1,175,168 in Books ( See Top 100 in Books ) 1,124 in Advertising (Books) 10,710 in Business Development & Entrepreneurship (Books) |
| Customer Reviews | 4.3 out of 5 stars 45 Reviews |

## Images

![Marketing Insights from A to Z: 80 Concepts Every Manager Needs to Know - Image 1](https://m.media-amazon.com/images/I/71DvWtfgFsL.jpg)

## Customer Reviews

### ⭐⭐⭐⭐⭐ Five Stars
*by A***R on 27 October 2015*

Great marketing insights, this book is full of good examples on marketing ease to read. Thank you.

### ⭐⭐⭐⭐ Useful "Quick Reference" Book
*by A***D on 6 August 2007*

This compliments Kotler's "Bible" in that you can quickly pick it up to remind you of some terminology or to glean a few insights in what some organisations did marketing wise. Not to be considered a book that you will complete your MBA with but rather a tool to keep your mind refreshed for that all important exam!!!

### ⭐⭐⭐⭐⭐ Marketing Management By Philip Kotler First time the book is ...
*by V***J on 9 October 2014*

Marketing Management By Philip Kotler First time the book is in google play store https://play.google.com/store/apps/details?id=com.vsl.marketingmanagement (type marketing management) 3rd num app is

## Frequently Bought Together

- Marketing Insights From A to Z: 80 Concepts Every Manager Needs to Know
- Launch: An Internet Millionaire's Secret Formula To Sell Almost Anything Online, Build A Business You Love, And Live The Life Of Your Dreams
- Launch (Updated & Expanded Edition): How to Sell Almost Anything Online, Build a Business You Love, and Live the Life of Your Dreams

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*Product available on Desertcart Sri Lanka*
*Store origin: LK*
*Last updated: 2026-02-20*