

👁️🗨️ Define your gaze, own the room.
The London Exaggerate Waterproof Eye Definer is a highly pigmented, waterproof eyeliner with a precision 0.01oz tip and a twist-up self-sharpening mechanism. Designed for long-lasting wear up to 10 hours, it features a built-in smudger for versatile looks and delivers smooth, bold color that resists smudging and fading—perfect for professionals seeking a polished, all-day eye definition.











| ASIN | B003ZC68PG |
| Best Sellers Rank | #1,607 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #19 in Eye Liners |
| Customer Reviews | 4.5 4.5 out of 5 stars (22,207) |
| Department | unisex-adult |
| Is Discontinued By Manufacturer | No |
| Item model number | 34004960230 |
| Manufacturer | Coty Beauty |
B**X
My favorite eyeliner!
I absolutely love this eyeliner! This shade, EARL GRAY, is my go-to and I use it 9 out of 10 times. It’s the perfect pigment for me as I rarely wear black eye makeup but this is dark enough to give me enough definition and the texture glides on easily without snagging/pulling the delicate skin around my eyes. I love that it is a twist turn and that I don’t have to sharpen/shave the pencil down for more product. The color stays on for quite some time, all day for me, but if I’m going out in the evening I definitely need to reapply for a fresh look. I don’t use any kind of primer or setting spray so I’m sure it would last longer for those who do. At the end of my day it’s very easy to wipe this off and doesn’t give me raccoon eyes in the morning if I accidentally sleep with it on. Great quality and value for low maintenance, low cost, eye color!
L**T
The BEST eyeliner ever!
I decided to try the Rimmel London Exaggerate Auto Waterproof Eye Definer in Blackest Black, and I have to say, it was the best decision ever! Right from the first application, the color payoff is fantastic—it’s truly that deep, bold black that I was looking for. It glides on smoothly without any tugging on the eyes, which is a major plus for me. One of my favorite things about this eyeliner is how long it lasts. I wore it for a full day at work, and it stayed put without smudging, even after a long day of meetings and the occasional teary moment from laughing too hard. It's definitely waterproof, which is something I appreciate, especially with the unpredictable weather we have here. The auto twist-up feature is super handy too! No more dull pencil sharpening for me. This double pack is also great—having a backup is always nice! Overall, I highly recommend the Rimmel London Exaggerate Auto Waterproof Eye Definer for anyone looking for a reliable, bold eyeliner that won't budge. It’s been an amazing addition to my makeup routine! I will repurchase this forever!!
K**E
Love it!!!
10/10 for great color quality and it goes on so smooth stays on for a long time dosnt irritate my eyes either and super easy to put on !! Love it
L**E
Decent eyeliner
This has been my go to eyeliner for years. I wear the rich brown shade and it's very pretty paired with my pale skin and strawberry blond hair. It applies easily and smoothly but does smudge easily. I do have to touch up on days where my eyes water due to allergies. If you are someone who has frequent eye watering issues due to allergies, contacts, or from bursting into tears when it's time to clock in for work, then you may be disappointed in this eyeliner. It is NOT waterproof or smudge proof. But overall, it's still a decent eyeliner. At least for me.
E**A
Worth it
I love a nice dark eyeliner.. this one lasted all day n no runs what so ever. Love it
A**S
A wonderful eyeliner!
I love it easy application and stays on!
S**C
Decent Eyeliner, but Has Some Drawbacks
This eyeliner is easy to apply, and the pigment is impressively dark. It does last through the day and the smudger is a helpful touch for blending. However, I found that the waterproof claim doesn't fully hold up—after a few hours, there was noticeable smudging, especially in humid weather. Removal requires a bit more effort, and the pencil tip can break easily if too much pressure is used. Overall, it's an okay option for everyday use, but I expected a bit more lasting power and durability for the price.
C**S
Best waterproof eyeliner!
I don’t use any other eyeliner. For years I’ve sworn by Rimmel. It is the only eyeliner I’ve ever used that doesn’t smear or come off. I recently switched to the brown since my eyes are looking older and I don’t want to draw as much attention to them. I’ve tried other eyeliners. Mainly because I got free samples. The price is amazing too!!
K**5
خفيفين وثابتين ولما اخذتهم كان عليهم عرض جميييل ليتهم يعيدونه ..
S**M
Love it!
T**R
Good quality product. Value for money
K**E
producto genial, el mejor
A**I
Arrivata subito e già acquistata in precedenza. Ricomprata proprio per la sua qualità e perché preferisco le matite automatiche
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