Cement Clay 120g | High Hold | Water Soluble | Matte finish

I’ve used this for years now. After seeing it at a local barbers I instantly liked it. The hold can vary depending on using it on damp or dry hair. If you put it on damp hair you can get a wet look style. On dry hair, then you get a strong hold but without the wet look. It’s not at all greasy, dry quick (although it’s a dry paste). And it washes out very easily with no build up

Been using this for years having been recommended it in a trendy barbers. It’s one of the few styling products that works with my thick wavy hair and as it is a quality product a little goes along way.

Great product, doesnt leave an oily feel, washes out easy in the shower, great hold and only need a finger tips worth each day so last for a long time. Have been using this specific product for years. Also buy the little tube for travel.

Smells delightful. Only criticism is it's a bit too heavy for my hair (it tends to drop after a few hours when my hair grows out a bit).

Recommended by my barber this water based hair product is really good at holding hair in place whilst still be malleable to restyle if need be. Water based so easy to wash out.

Husbands favourite hair pomade! I now subscribe which is great value for money. Smells like a dream, too.

This is a product suited to a head of hair that needs control. 9

I bought this wax expecting a more natural look and flexible hold, something I could easily play with throughout the day. However, the hold turned out to be much stronger than I expected. Once applied, the clay really locks the hair in place, and it’s difficult to restyle or run your fingers through it. It’s so strong that you definitely need to wash your hair at the end of the day to remove it properly. This may be great for someone looking for a firm, long-lasting hold, but it didn’t fully match my expectations for a more natural, flexible style.

Coming from Gatsby products, I wanted to try something new and did this not disappoint. Tried On: Thick Asian Hair Hold: The hold is quite nice and gives a lot of playability with the hair. It just goes where it needs to. However, after a few hours of going outside it can lose its hold. The good thing is, it is quite easy to restyle again without application. Scent: It smells of a very light coconut smell and is quite pleasant. I'm not huge on scents and this was what I was looking for. You can smell it on your hands but people around you wouldn't notice it unless they are directly smelling your hair. Washability: It is quite easy to wash off with just water so you don't have to worry about over damaging your hair. Value: The price of the product is on the expensive end but it works as needed and I would not hesitate to buy again. I would prefer a product that works well and is good quality rather than a cheaper alternative. Overall: Amazing product and I would definitely buy again.

Produit parfait et le prix 🥇

Excelente producto, hace el cabello muy manejable pero hay que tener un poco de cuidado con la cantidad que se aplique ya que es muy fuerte. Huele muy bien y el terminado del mate es muy bueno.

Diese Pomade hat mich vollständig überzeugt! Ihr leichter, angenehmer Duft ist nicht aufdringlich, und die Konsistenz ermöglicht eine mühelose Anwendung. Ein kleiner Betrag reicht aus, um das gewünschte Styling zu erreichen, ohne das Haar zu beschweren oder fettig zu wirken. Was mir besonders gefällt, ist die langanhaltende Wirkung. Mein Haar behält den ganzen Tag über seinen Stil, ohne dass eine erneute Anwendung erforderlich ist. Gleichzeitig lässt sich die Pomade am Abend leicht auswaschen, ohne Rückstände zu hinterlassen. Die Verpackung ist ansprechend und praktisch zugleich. Der Tiegel lässt sich einfach öffnen und schließen, und die Pomade ist gut geschützt. Diese Pomade hat definitiv einen festen Platz in meinem Pflege- und Stylingroutine gefunden. Klare Empfehlung für alle, die nach einer hochwertigen und zuverlässigen Pomade suchen!

Aun que el precio sea alto, realmente es la que mejor me ha funcionado. Acabado mate y con buen agarre para cabello de longitud media. El aroma no es fuerte y se lava con facilidad. No obstante, estaría bien si comercializaran algo apto para viajes sin tener la necesidad de comprar la de 45g