BLEACH LONDON Reincarnation Mask - Nutrient Rich, Repairs & Hydrates Dry, Damaged, Bleached or Coloured Hair, Vegan, Cruelty Free, 6.7 fl. oz.

The absolute best thing I've ever put on my hair. Transformative. Very creamy and thick but it doesn't weigh your hair down. Makes your hair light and hair has more movement and body. Love it.

Love this hair mask. I have fine hair and it doesn’t make it weighed down or greasy. My hair is silky soft. Love love love.

I love this blonde hair savior but the price has doubled in less than a year. This really hydrates beautifully and now its 'unavailable' so now instead of using it as a conditioner and rinsing out, I use a peanut m&m size dab, rub my hands together and rake my hands through my hair, using it as a leave in conditioner in case I can't ever get it again.

I have purchased this multiple times. Great for bleached hair

I had high hopes for this product, but unfortunately, it didn’t live up to expectations. First, it took almost two months to arrive, which was already frustrating. Then, after finally trying it, I found it didn’t do anything more for my hair than a regular conditioner would. No noticeable difference at all. Overall, I’m pretty disappointed and won’t be ordering again.

My hair is really dried out from coloring it every three weeks, my roots come in really fast, so I end up having to do my roots every 2 1/2 to 3 weeks. Needless to say, it has totally parched out my hair. I was looking online for a quenching, moisturizing conditioner, and stumbled across this one. I used it today, and my hair feels really really soft. I still have a little bit of frizz, but on the whole it is a great product. I would definitely buy it again.

This bleached hair mask hands down saved my hair and I am so glad I bought it before I bleached! I had very dark brown almost black hair and I decided to do an all over bleach job. Obviously, that meant I expected my hair to be pretty damaged after it was done. So i bought this product beforehand hoping it would give my hair some relief after stripping it multiple by levels. I got the color I wanted in one go but I noticed right away that while my hair wasn't breaking or falling out it was insanely dry. After washing out the toner I slathered this all over my hair and put on a foil shower cap. The directions say to use a warm towel to keep heat in for best results but I highly recommend getting a foil cap. I left it on for a total of 20 min and when I washed it out I was floored by how soft and moisturized my hair felt! It was like I hadn't just bleached it! I honestly cringe at how dry my hair felt before and if I didn't have this it would've been so much worse! I'm definitely gonna keep buying this product while I have blonde hair but honestly they give you such a big tube that I think I'll be set for awhile. Highly recommend if you plan on an all over bleach!

I was introduced to this item when it was packaged with some hair coloring. I have continued to use it (just the conditioner mask) ever since. It makes my hair frizz free and helps to straighten my natural curly hair. It is very soft. I do not use this with every wash. Just once a week. Very moisturizing.

L'ho utilizzato quando avevo i capelli molto sfibrati perchè decolorati ed ha svolto il suo lavoro molto bene. Capelli nutriti e morbidi.

It makes my fine, thin and porous hair soft and easy to comb

je connais la marque depuis quelques années et j’ai déjà utilisé leur couleurs (qui sont trop belles) mais pour moi leur masque est un de leur meilleur produit. tu ressens la douceur juste après application du produit et l’odeur est pas du tout forte

This has been the best hair mask I've ever come across! Hair is soft & shiny. I've used so many hair masks and this product is by far the best ever!

🔴 Pelo decolorado rubio muy claro. Decoloraciones y tinte (negro, cobrizo, castaño claro) desde raíz en los últimos dos años. Antes de Semana Santa fui a la peluquería y, cansada de mi look habitual, decidí volverme rubia. Mi pelo había sufrido bastante estos últimos años por mis impulsos colorísticos. La peluquera me advirtió de que mi pelo podría no resistir la decoloración, pero me la jugué. Efectivamente, con el paso de los días y, al llegar el primer lavado, el pelo se sentía como un «blandiblú». Se partía en las partes donde el efecto de la decoloración había sido mayor y la textura era, sencillamente, terrible. Después de mucho investigar, encontré, entre otros productos, esta mascarilla de Bleach London que promete recuperar los cabellos dañados, ya sea por deshidratación, coloración o, en mi caso, decoloración. Tengo que decir que FUNCIONA. La he utilizado dos veces y el pelo se siente muchísimo más hidratado y suave. Además, puedo peinarlo sin que se me formen nudos cada dos por tres. La mejor de las noticias es que ya no se parte y tampoco parece paja. La textura de la mascarilla es muy densa; parece casi un ungüento. Con muy poquita cantidad alcanza para todo el pelo, así que cunde muchísimo. La recomendación de la marca es dejarla entre 10 y 20 minutos, aunque, para pelos muy dañados, yo recomiendo dejarla unos 30 o 40 minutos con «calor» (gorro de plástico, papel de aluminio, etc.). El formato de la mascarilla es un tubo metálico muy bonito —las cosas como son— y, en mi opinión, muy higiénico y práctico. El tubo se puede moldear y doblar fácilmente (no es rígido) y eso permite que se pueda aprovechar bien todo el producto sin tener que cortar el envase. En definitiva, esta mascarilla es un acierto y no puedo no recomendarla a quienes, como yo, necesiten revivir su pelo —aunque no sea en Pascua—.