---
product_id: 720876871
title: "IT Cosmetics Do It All Radiant Concealer for Face - 110 Fairest Neutral | 4-in-1 Medium Coverage Creaseless Concealer, 24HR Hydration for Dry/Dull + All Skin Types, Niacinamide + Hyaluronic Acid"
brand: "it cosmetics"
price: "₨23188"
currency: LKR
in_stock: true
category: "It Cosmetics"
url: https://www.desertcart.lk/products/720876871-it-cosmetics-do-it-all-radiant-concealer-for-face-110
store_origin: LK
region: Sri Lanka
---

# 16HR wear Radiant finish 24HR hydration IT Cosmetics Do It All Radiant Concealer for Face - 110 Fairest Neutral | 4-in-1 Medium Coverage Creaseless Concealer, 24HR Hydration for Dry/Dull + All Skin Types, Niacinamide + Hyaluronic Acid

**Brand:** it cosmetics
**Price:** ₨23188
**Availability:** ✅ In Stock

## Summary

> 💫 Glow Beyond Concealment: Hydrate, Brighten, and Plump with Every Swipe!

## Quick Answers

- **What is this?** IT Cosmetics Do It All Radiant Concealer for Face - 110 Fairest Neutral | 4-in-1 Medium Coverage Creaseless Concealer, 24HR Hydration for Dry/Dull + All Skin Types, Niacinamide + Hyaluronic Acid by it cosmetics
- **How much does it cost?** ₨23188 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.lk](https://www.desertcart.lk/products/720876871-it-cosmetics-do-it-all-radiant-concealer-for-face-110)

## Best For

- it cosmetics enthusiasts

## Why This Product

- Trusted it cosmetics brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Age-Defying Glow:** Formulated with niacinamide & hyaluronic acid to plump wrinkles and brighten dullness—perfect for 40+ skin.
- • **Multitasking Magic:** Clinically tested 4-in-1 concealer + multivitamin serum for flawless, hydrated skin all day.
- • **Skin-Loving Formula:** Dermatologist tested, vegan, fragrance & paraben-free for sensitive skin that demands real results.
- • **Creaseless Confidence:** Soft-focus powders and amino-acid coated pigments ensure no creasing or settling into fine lines.
- • **Effortless Application:** Soft tip applicator with customizable coverage—1 click for spot conceal, 3 clicks for full face glow.

## Overview

IT Cosmetics Do It All Radiant Concealer is a clinically tested 4-in-1 medium coverage concealer and multivitamin serum that delivers 16 hours of wear and 24 hours of hydration. Enriched with niacinamide, hyaluronic acid, and vitamins B5 & E, it plumps wrinkles, brightens skin, and provides a radiant, creaseless finish. Designed for all skin types and especially loved by those 40+, this vegan, fragrance-free formula is dermatologist tested and features an easy-to-use soft tip applicator for customizable coverage.

## Description

desertcart.com: IT Cosmetics Do It All Radiant Concealer ­­– Makeup Concealer – Hydrate & Brighten – Creaseless Medium Coverage & Radiant Finish ­­– Niacinamide & Hyaluronic Acid - Fairest Neutral, 0.2 Fl Oz

## Features

- AN EYE CONCEALER THAT DOES IT ALL - Developed with doctors, Do It All Radiant Concealer is the only clinically tested 4-in-1 medium coverage concealer + multivitamin serum that does it all… and doesn’t settle into lines! This multitasking makeup must-have with a silky texture plumps, conceals, hydrates and brightens with 16HR wear plus 24HR hydration.
- TESTED & LOVED BY 40 & OVER - Perfect for all skin types, and our best concealer for older women, Do It All Radiant Concealer provides glowy medium coverage and can be used as a color corrector for dark circles, line eraser, or like a foundation. With hyaluronic acid, niacinamide and vitamins B5 & E, it helps improve skin hydration, texture and radiance.
- KIND-TO-SKIN CONCEALER MAKEUP- Dermatologist and allergy tested to be suitable for sensitive skin, our creaseless concealer formula features soft-focus powders to instantly smooth away skin concerns, while amino-acid coated pigments offer ease of blending to ensure no creasing or settling into fine lines. It’s also vegan and free of fragrance and parabens.
- CLICK, PLUMP & GLOW - Features an easy-to-use soft tip applicator that can be applied directly to clean bare skin. Use 1 click to spot conceal and 3 clicks for all-over face application. You can then use a makeup brush to blend. We recommend Heavenly Luxe Dual Airbrush Concealer Brush #2 for targeted application and Heavenly Luxe Complexion Perfection Brush #7 for all-over face application.
- REAL BEAUTY, REAL RESULTS - Developed with plastic surgeons’ insights and dermatologists’ ingredient and skincare expertise, IT Cosmetics creates problem-solving, skin-loving formulas that give you real results.

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B0DYQJ2DXH |
| ASIN  | B0DYQJ2DXH |
| Age Range Description | Adult |
| Best Sellers Rank | #12,126 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #61 in Concealers & Neutralizing Makeup |
| Brand Name | IT Cosmetics |
| Color | 110 Fairest Neutral (fair with peach undertones) |
| Container Type | Tube |
| Country as Labeled | United States |
| Coverage | Medium |
| Customer Reviews | 4.2 4.2 out of 5 stars (969) |
| Finish Types | Radiant |
| Global Trade Identification Number | 03605973011809 |
| Is Discontinued By Manufacturer  | No |
| Item Dimensions | 0.74 x 0.74 x 4.57 inches |
| Item Form | Cream |
| Item model number  | 3605973011809 |
| Manufacturer | IT Cosmetics |
| Manufacturer  | IT Cosmetics |
| Manufacturer Part Number | 3605973011809 |
| Model Number | 3605973011809 |
| Number of Items | 1 |
| Product Benefits | Plumps wrinkles, conceals imperfections, hydrates & brightens dull skin with 16-hour wear plus 24-hour hydration. |
| Product Dimensions  | 0.74 x 0.74 x 4.57 inches; 0.63 ounces |
| Recommended Uses For Product | Conceals blemishes or discoloration, provides medium coverage, plumps wrinkles, moisturizes, brightens dull skin and minimizes the appearance of fine lines and wrinkles |
| Skin Tone | Fair |
| Skin Type | All |

## Product Details

- **Color:** 110 Fairest Neutral (fair with peach undertones)
- **Item Form:** Cream
- **Package Information:** Tube
- **Skin Type:** All

## Images

![IT Cosmetics Do It All Radiant Concealer for Face - 110 Fairest Neutral | 4-in-1 Medium Coverage Creaseless Concealer, 24HR Hydration for Dry/Dull + All Skin Types, Niacinamide + Hyaluronic Acid - Image 1](https://m.media-amazon.com/images/I/61yeSkyJHPL.jpg)

## Available Options

This product comes in different **Color** options.

## Questions & Answers

**Q: What are the benefits of a concealer with niacinamide (vitamin B3)?**
A: Niacinamide, also known as vitamin B3, acts as an antioxidant that helps hydrate the skin, improve uneven skin tone, diminish dullness, soften fine lines and wrinkles and strengthen the skin barrier.

**Q: I’m having trouble getting the product out of the package. Any tips?**
A: Click the bottom until the product appears on the soft tip applicator. This may take up to a minute as the formula is initially protected to ensure freshness. From there, it’s 1 click for spot concealing and 3 clicks for all-over face application.

**Q: What should I use to set this concealer?**
A: Depending on the finish desired, use a setting spray or setting powder to lock in your concealer. For a dewy makeup look, set Do It All Radiant Concealer with a setting spray. For a more natural finish, set with a loose or pressed powder.

**Q: How do I clean Do It All Radiant Concealer?**
A: Quick, easy coverage with every click! Our uniquely designed concealer offers antimicrobial protection and a consistently fresh formula that won't dry out. Simply wipe the tip with a dry cotton swab to remove any excess.

**Q: My new concealer has formula on the applicator despite a sealed cap. Is this product still new and fresh?**
A: Yes, the seal on the cap guarantees the freshness of the formula. Sometimes during transit, the product may migrate toward the tip of the applicator, causing a light tint to appear. Please note that this does not impact product performance.

## Frequently Bought Together

- IT Cosmetics Do It All Radiant Concealer ­­– Makeup Concealer – Hydrate & Brighten – Creaseless Medium Coverage & Radiant Finish ­­– Niacinamide & Hyaluronic Acid - 0.2 Fl Oz
- IT Cosmetics Heavenly Luxe Complexion Perfection Brush #7 - Foundation & Concealer Brush in One - Soft Bristles - Pro-Hygienic & Ideal for Sensitive Skin Multicolor
- IT Cosmetics Bye Bye Under Eye Concealer - Waterproof Full Coverage Concealer For Dark Circles, Fine Lines, Redness & Discoloration, Formulated with Hyaluronic Acid, Natural Finish – 0.4 fl oz

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*Product available on Desertcart Sri Lanka*
*Store origin: LK*
*Last updated: 2026-07-23*