The History of Graphic Design 1960-Today

This is a heavyyy book, but it's worth it! there's something about seeing the great posters that have been designed in real life prints, idk how to explain this, but it excites me to see the pictures of those great designs rather than on screen. Has a wide range of years to find inspiration from other great designs. A must buy for designers!

I love this book, have been wanting to own it since I first saw it in a local book store at a much higher price. The images are big and plentiful and gorgeous. Some have made complaints about there not being enough actual text but as more of a layman's aficionada of graphic design and less an actual graphic artist I think there is more than enough to give you some context and history while not sacrificing room for the beautiful images inside it. I bought the volume II but I will definitely buying Volume 1 as well. Just make sure you have room because the books are very big and very heavy!

When ordering, I failed to notice this was the multilingual edition. If you want to read this as well as view the images, be forewarned the text passages are in German!!! Otherwise, great book if you are in design.

Filled with an extensive number of visuals. Each page is full.

Taschen does it again with another solid compendium of the visually striking and often sublimely subtle world of ad media and design. Both volume 1 and now 2 are excellent for following the evolution of some truly genius designs, and how each period within the last century really had some game changing, and often radical ideas about getting a message across and nearly universally understood.If an item appears to be so simple that anyone could have come up with it; these books say "then why haven't they?" There would definitely be more volumes if it were the case.

The book, though big and heavy, is sooooo worth having. My graphic designer husband and son both loved it!

The first volume was great. The second one is even better, especially since it mainly extends to the modern-day from the time the book was written. I highly recommend reading the first volume before this one to fully experience the rich history and evolution of graphic design.

My niece who is a design major in school, interested mostly in graphic design, was thrilled to get this book for Christmas. I did feel badly that she had to lug it back to school with her though, it’s huge and heavy!