---
product_id: 81289639
title: "Digital Marketing Strategy: An Integrated Approach to Online Marketing"
price: "₨20392"
currency: LKR
in_stock: true
reviews_count: 13
url: https://www.desertcart.lk/products/81289639-digital-marketing-strategy-an-integrated-approach-to-online-marketing
store_origin: LK
region: Sri Lanka
---

# Digital Marketing Strategy: An Integrated Approach to Online Marketing

**Price:** ₨20392
**Availability:** ✅ In Stock

## Quick Answers

- **What is this?** Digital Marketing Strategy: An Integrated Approach to Online Marketing
- **How much does it cost?** ₨20392 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.lk](https://www.desertcart.lk/products/81289639-digital-marketing-strategy-an-integrated-approach-to-online-marketing)

## Best For

- Customers looking for quality international products

## Why This Product

- Free international shipping included
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## Description

Buy Digital Marketing Strategy: An Integrated Approach to Online Marketing 2 by Kingsnorth, Simon (ISBN: 9780749484224) from desertcart's Book Store. Everyday low prices and free delivery on eligible orders.

Review: An excellent resource for all Marketers - This book is an absolutely essential resource for anyone who is involved in marketing. Digital marketing is no longer a stand alone subject, digital marketing is marketing and Simon makes that really clear. He doesn’t see digital marketing as separate and his book ensures the fundemental principles of marketing are described and applied to digital techniques. This is clearly a book written by someone that knows how digital marketing works in the real world. Full disclosure, ive not quite finished the book yet. However, I’m well over half way and so far it’s been incredibly helpful to help give my knowledge more structure so that I can take a more strategic approach to my work.
Review: Phenomenal book of knowledge! - I would consider this my bible when it comes to marketing and business development. So much applicable information across multiple aspects. 10 out of 10 for anyone in the marketing industry

## Technical Specifications

| Specification | Value |
|---------------|-------|
| Best Sellers Rank | 524,508 in Books ( See Top 100 in Books ) 455 in E-Commerce (Books) 477 in E-Commerce Web Marketing 805 in E-Business |
| Customer reviews | 4.5 4.5 out of 5 stars (551) |
| Dimensions  | 15.49 x 23.5 x 3 cm |
| Edition  | 2nd |
| ISBN-10  | 0749484225 |
| ISBN-13  | 978-0749484224 |
| Item weight  | 753 g |
| Language  | English |
| Print length  | 384 pages |
| Publication date  | 3 April 2019 |
| Publisher  | Kogan Page |

## Images

![Digital Marketing Strategy: An Integrated Approach to Online Marketing - Image 1](https://m.media-amazon.com/images/I/81NnXHIaXGL.jpg)

## Customer Reviews

### ⭐⭐⭐⭐⭐ An excellent resource for all Marketers
*by T***G on 7 April 2019*

This book is an absolutely essential resource for anyone who is involved in marketing. Digital marketing is no longer a stand alone subject, digital marketing is marketing and Simon makes that really clear. He doesn’t see digital marketing as separate and his book ensures the fundemental principles of marketing are described and applied to digital techniques. This is clearly a book written by someone that knows how digital marketing works in the real world. Full disclosure, ive not quite finished the book yet. However, I’m well over half way and so far it’s been incredibly helpful to help give my knowledge more structure so that I can take a more strategic approach to my work.

### ⭐⭐⭐⭐⭐ Phenomenal book of knowledge!
*by S***R on 29 August 2022*

I would consider this my bible when it comes to marketing and business development. So much applicable information across multiple aspects. 10 out of 10 for anyone in the marketing industry

### ⭐⭐⭐⭐ Insightful, thought provoking book
*by R***9 on 30 May 2020*

I purchased this from the recommending reading list for CIM L4 Digital Marketing. This is a really good book to read for those with experience with digital marketing, or for those who like me don't have a great deal of experience but need to learn more. I would say that perhaps it is a step up for my limited experience, and some of the detail it goes into is very complex. I had to google a lot of things, and there are still one or two small aspects of digital marketing; that are mentioned in the book, that I am still unsure of. However I believe a good book should encourage you to research and there are some great youtube videos out there. Overall this book was very interesting, and I learn a lot more than I needed to for the course, but I am very pleased about that. It made me think of ways I can use what I have learnt with my own campaigns both digital and offline. It is also a very interesting book and I found myself flying through chapters which are mostly well structured, with real life examples and a very useful section at the end of each chapter with further reading. I would definitely recommend this!

## Frequently Bought Together

- Digital Marketing Strategy: An Integrated Approach to Online Marketing
- Building a StoryBrand 2.0: Clarify Your Message So Customers Will Listen
- The 1-Page Marketing Plan: Get New Customers, Make More Money, And Stand out From The Crowd

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*Product available on Desertcart Sri Lanka*
*Store origin: LK*
*Last updated: 2026-01-30*