

✨ Turn heads with shimmering silver that speaks louder than words!
L'Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color in Smokey Silver delivers a bold, multi-tonal finish with 3X shimmering highlights. This vegan hair dye kit includes a Bonding Care Complex conditioner that strengthens hair bonds by up to 40%, ensuring vibrant, long-lasting color and silky softness. With over 50 fashion-inspired shades, Feria offers salon-quality results at home, perfect for millennials seeking edgy, trend-forward hair transformations.






| ASIN | B07JFD7D32 |
| Best Sellers Rank | #405 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #6 in Hair Color |
| Customer Reviews | 4.4 4.4 out of 5 stars (51,457) |
| Item model number | 071249383216 |
| Manufacturer | L'Oreal - Hair Color |
| Product Dimensions | 2.75 x 3.5 x 6.5 inches; 9.14 ounces |
| UPC | 071249383216 |
S**G
Exactly as I hoped it would turn out
Turned out perfect. I was a bit fearful it would turn out like the box cover-an un-natural bright orange but it turned out a natural copper red color-which I was hoping for. Beautiful-and my hair is silky soft after.
P**Y
Really beautiful hair, color, lasts a long time
This is by far my wife’s favorite hair color! The color looks absolutely beautiful, and it lasts for a really long time. It’s pretty easy to use.
B**E
Not for gray or highlighted hair
I called the L'Oréal hotline, excellent hair customer service. I thought the wrong color was in the bottle as my hair is darker than before. The agent was excellent. It will darken gray hair and my gray is now dark brown. She also said it will darken any previously lightened hair color. Sure enough, fine print on the box says “extreme lightening for darker hair. Lifts to 3 levels.” The box also says in super fine print “not recommended on predominantly gray or heavily highlighted hair.” This was not on the Amazon description. She recommended not lightening my hair with other products for 4 weeks. She recommended washing with Head & Shoulders several times. However, it might only lift from my white/grey hair and not the previously lightened hair.
W**Y
Love this hair dye!
I absolutely love this L’Oréal hair dye. What really impressed me is that it works beautifully on natural black hair without any bleaching. The color comes out as a soft, subtle red, and it looks especially gorgeous under sunlight — very natural and shiny, not too bold. It also doesn’t feel overly damaging to my hair. My hair still feels smooth after coloring, which is a big plus for me. I’ve repurchased this dye many times from different places because it’s been so reliable. Recently I saw it on Amazon at a discounted price, which was such a great deal, so I went ahead and subscribed. Definitely worth it if you’re looking for an easy, low-damage way to add some color to dark hair. Highly recommend! FYI: it will dye the floor and the wall!
A**R
Vibrant color
This review is for Cherry Crush. I previously had black dye in my hair which I stripped out (without bleach) about 3 weeks prior to using this dye. As you can see my hair was a light Auburn/patchy blonde with dark roots. I decided I wanted to stay dark so I went with this shade from a TikTok video I saw. This kit is easy to use, comes with shampoo along with conditioner which is nice. I’ve read many reviews saying that it fades fast, that is to be expected with any box dye kit in my opinion and the history of your hair plays a huge role in longevity of product. Overall I have no complaints. My hair feels soft and I feel the color was true to the description.
I**S
Pretty color . Saved me from shaving head
Nice brownish copper color . My hair was black two weeks ago i bleached it and than tried to go lighter copper but came up horrible , some part were still slightely black roots were bright orange clown and red rest of the hair mostly red copper overall a mess . But I did not want to go black again after going through all that trouble so i picked this darker copper hoping it would camouflage and make everything blend together better . It did a good job . At least its one color now . I like it . My hair feels fine . Will probably look better next time I redye it with the same color . Planning to keep for a while now . Happy overall
J**J
Beautiful color
I received a lot of compliments on this color. It was a little dark at first but faded nicely after the 2nd wash.
P**K
Color doesn’t seem to stick well, fades
Nice color, easy to use.
W**D
Good colour payoff, enjoyable user experience. Made my hair shiny and soft. The conditioner included smells like/feels like Matrix So Long Damage, which is a nice way to finish the process.
S**D
Easy process. Happy with colour. Not too red. Colour rinsed out well. No bleeding on your sheets after first application.
さ**ら
ロレアルシリーズは、ほぼ白髪染めのものばかりで、ようやく見つけました。 コロナ禍ですし、あまり美容院には行きたくないし、自分で染めたいので、とても助かってます。もっと取り扱いを増やして欲しいです。
A**C
Excellent produit que je recommande vivement. Toutefois déçue qu il soit en rupture de stock .quand sera t il de nouveau en vente ?
R**I
This is a beautiful colour. It is a deep burgundy and that was what I was looking for. The quality is amazing. I have a very bad experience with Garnier Nutrise colour. So, I am happy with this one. Please, keep in mind, the time they state is accurate. I left the colour on my hair for 25 minutes. If you leave it longer, no more colour is getting in your hair, but may damage it! They test it. Also, I didn't wash my hair for 3 days after the colouring. That way, it absorbs the colour deep in to your hair. Then I wash my hair 3 times a week. The colour was still running after the 3 days but only a bit. I couldn't see it on my pink hair towel at all. I hope, it will last a month before my grey hair will show up again. I agree with some girl's comments that you need to follow the instructions. Then you will have a beautiful, shinny and smooth hair. I used Garnier for close to 15 years. This is my first experience with other brand and I am very happy that I switched to L'OREAL PARIS FERIA. Thank you Amazon for the fair price! I ordered 2 more and will order again in the future.
Trustpilot
2 days ago
1 month ago