Cement Clay

I’m impressed with the quality of this product. It’s easy to apply, and only a small amount is needed, so I think even this small jar will last quite a while for my two sons, we style their hair every morning. It has a very pleasant professional hair-product scent, which they especially love. It holds their hairstyles really well, but the hair can still be easily restyled with fingers throughout the day. Best of all, it doesn’t make their hair look or feel greasy. Great product!

This is a great product and clearly a go-to for you if it’s your only hair product. It delivers strong, reliable hold with a true matte finish that keeps your style in place without looking greasy or overdone. The texture is firm but workable once you warm it up in your hands, and it distributes evenly through the hair. It gives you that structured, controlled look that holds up throughout the day without needing constant touch-ups. It also washes out fairly easily compared to some heavier clays, which makes it practical for daily use. Overall, it’s a dependable, all-in-one styling product that performs consistently and keeps your hair looking sharp.

I've tried many styling products for my hard Asian hair, and while some Japanese and Korean waxes have a solid hold, none of them ever wash out clean and require conditioning then shampooing to fully remove the rubbery finish. I recently tried the Duke & Cannon Hurricane Pomade from Target, excited since it claimed to "wash out easily" -- but that wasn't the case. Asian hair is notoriously hard to flatten without splashing out big bucks for a perm -- and wearing hats all the time doesn't physically change the nature of your hair (I don't know why so many guys recommend that. It doesn't do jack.). I had used the Original version of Layrite years ago when I rocked a combover, but wanted something with a more solid feel, as I generally do not like the greasy feel of pomades. I didn't know there was this Cement Clay, so I took a chance based off Layrite's easy-rinse promise, and it was perfect -- the clay has that solid, matte finish and actually holds your style down. It held down better than the Original formula. It washes out alright with a conditioner first, then shampoo next -- although sometimes it does still seem to leave a slight film in your hair (but most clays unfortunately do this). My only wish is Layrite released fragrance-free versions of their stuff, as the cream-soda scent can be overwhelming sometimes. But overall, as long as I want to rock combovers, I think this is THE product. Asian guys with hard stubborn hair who want to get their hair flat, this product does it. But note for long-term combovers, I've heard it's still best to perform some chemical treatment to flatten your hair; less product and time needed to style your hair properly.

I have to leave a review on how good this product is after trying the "BASED" products. This give good texture, doesnt leave your hair greasy or crunchy. I'd say its low shine and paired with a texture powder like level 3 its a perfect combo. this has been my bread and butter. washes off easy. I love the scent, its faint but its there: vanilla. Its not as expensive as other "premium" tiktok products mentioned before. I have thick black straight hair and this is chefs kiss. Its so hard to find products that can actually hold my hair.

This is an amazing styling clay. I’ve tried about a dozen products and this one came in 2nd place as far as my preferences go. My biggest gripe about this product is that it smells like play dough. The hold is good and lasts into the next day, I would describe this as a low shine rather than matte, it’s easy to apply and easy to rinse off your hands and wash out of your hair. While it does all these things well, the American Crew Matte Clay does everything better. Better hold, longevity, lower shine, washes out easily, and doesn’t smell as bad. It smells like actual clay but it’s very faint and not noticeable once applied in your hair. Nonetheless, this Layrite is still definitely worth trying!

Super dense pomade that I wasn’t sure of at first but a very little amount goes a long way and it WORKS. I have thick, wavy hair and I’ve tried so many other brands that would never retain their hold as the day progressed. First day with Layrite cement and it’s holding well- matte finish with no oiliness and it’s survived the high wind weather as well.

I got this product to style my hair. I like the cement clay because it has a matte finish, so you can't tell that it's there and it avoids the shiny or glossy look of other products. It also just works great and holds my hair well. Overall, quality product that beats out its competition. Also, it's great that it's made locally.

Love the hold this provides and the fact it rinses off my fingers and out of my hair so easily. Great mild scent which isn't overpowering too. I love the fact a little goes a long way. This purchase will last me another 10 months. I think this is the third repeat purchase I've made and every time the product is consistently excellent.

Genial producto para mí uso

I’ve used this for years now. After seeing it at a local barbers I instantly liked it. The hold can vary depending on using it on damp or dry hair. If you put it on damp hair you can get a wet look style. On dry hair, then you get a strong hold but without the wet look. It’s not at all greasy, dry quick (although it’s a dry paste). And it washes out very easily with no build up

Parfait Tenue parfaite, très bonne odeur Un classique

Best paste on the market.

Been using this for a few years now. Absolutely the best. It became a part of me and I have great memories even just by smelling it I get flashbacks of good times, date nights, parties even whenever I used it. Its like when you have your signature perfume this brings that same feeling. I still remember I used it on my first proper date which I’ll never forget. If you want something that brings all the above, Go for it! ;)