SchwarzkopfKeratin Permanent Hair Color, 6.0 Delicate Praline, 1 Application - Professionally Inspired Permanent Hair Dye, for up to 80% Less Breakage vs Untreated Hair and up to 100% Gray Coverage

This is absolutely the best hair color for gray and damaged hair. I have had color lines used by my hair stylist from professional companies that maybe did as good a job with coverage with the browns but could not do blonde highlights with a medium brown base color. When we tried blonde highlights using color, the color was not even close to Schwarzkopf platinum blonde and it damaged my hair. I will try the light brown on my roots next time as the medium brown is a little too dark for me. This product does what it says, it covers gray, the color lasts and instead of damage, my hair is in better condition with no absolutely damage.

This is one of the best hair colors, if not the best, on the market. The color is consistent. It covers Gray really well, and evenly. It's got highlights the others didn't really have, and it doesn't destroy my hair. My hair is healthy and shiny. I do use the hair conditioner in the tube, c and I put another healthy conditioner in with that, immediately after the dying, and every time I wash. Fading happens, but takes months. And usually you would have recovered your hair by then or touched up, anyway. Fading is worse with the reds, and not as much with this color. And that's all hair dyes. Love this stuff. And I get by when I'm not trying to dye, by using the spray root touch up. Just a suggestion.

I was one of those women who thought all box coloring kits were basically the same. Schwarzkopf hair color has proved me wrong, however. This hair color is much richer and lasts so much longer without fading than my previous one. It's a little bit more money, but worth it, in my opinion. Great stuff that I'd recommend to a friend.

Previously went to the salon for my hair coloring, but decided to color on my own and go back to dark hair color. My original hair color is maybe a level 3-4 dark brown, chest length, and straight-ish. I purchased 3 boxes of the Intense Cocoa color and used 2 boxes to do an all-over color. Photo is a just colored and blow-dried hair. Color turned out a chocolately color, so definitely will need time to adjust to the dark hair, but I think its great for this fall, winter season. The dye covered my gray hairs which where scattered throughout my head with patches on the temples. I did dye my roots/grays first, so it sat for like an hour, as I tried to color the rest of my hair after and as fast as I could. Since I had bleached, light brown color on my hair length, the color came out a little lighter, which I think is totally fine since it adds some dimension. The thing I didnt enjoy was that the smell is super strong, so be sure to color in an area where there is a fan or open circulation. Also, color stained my laundry sink as well as my ears, and wrists. Fortunately nothing else stained since I covered the area where I dyed with towels or plastic. I also slathered thin layer of vaseline on my forehead, ears, neck prior, so perhaps it wasnt enough. Hope the color will hold up for awhile. Luckily, I got the 3rd box of color to keep on hand and will just use half to touch up roots when the time comes. And compared to the salon, my hair doesnt feel as soft despite using the provided serum, but I ain’t complaining. $20 bucks for full color refresh saved me $500+ so glad it turned out well!

Best hair color - with complete gray coverage. Shipped quick and arrived on time

Love the deep rich color and it last longer than other colors I have purchased in the past

The media could not be loaded. Like many folks due to Corona Virus, I am not able to visit my hairdresser, and the greys in my hair did not look good. I decided to color my own hair for the first time in my life.I was pleasantly surprised that Schwarzkopf Keratin Color Permanent Hair Color Cream did not spell bad (note that the left-over color started to smell the next day, so dispose of it before the smell develops). The overall process was pretty straightforward, my hair color looks good and natural (I selected Capuccino color, which made my hair slightly darker then it was before I applied the color).I am writing this review two weeks after I applied the color so I can see how the color is holding up. It is doing okay. By that, I mean that the roots lost some of the color, but the hair color still looks acceptable. I can tell it will not last as long as the salon color job, but it cost me eight times less so it is not so bad if I have to do it every three-four weeks.The package includes 4 containers (color, developer, pre-conditioner, and post-conditioner) and gloves. The package does not include a brush to spread the color and no mixing container (you are supposed to use the developer bottle and shake to mix). The gloves are huge and I replaced them with my own nitrite gloves that fit better. I also used my own bowl to mix (it works much better than shaking a container) and a brush to apply color (it is much easier to use than the container tip).I started by pre-condition my hair per instructions. Then I applied chapstick around my hairline so the color does not stick to the skin (I read about this tip on-line and it worked great). Then I mixed the color and the developer. I first did it a bottle per instructions, and then poured it out into the container. This is when I saw that the mixture was rather unevenly mixed, I was able to do a better job using my small brush.I used the brush to paint color on my scalp, first around the hairline then all over the scalp. I used my gloved hands to work the color into the hair and scalp and left the color on my head for 20 minutes. After 20 minutes I applied more color to the rest of the hair and again worked it with my hands. I waited another 6 minutes and then got into the shower to wash off the color. Note that I was wearing a t-shirt, and even though I did not really care about it I realized that if I were to take it off before the shower I would get the color all over it, so I got into the shower wearing the t-shirt.One of the fears I had is that the color will stain my shower, my shower curtain, the walls, etc. Those fears were unsubstantiated. Once the water began running clear I saw that there was no staining on the tub, walls, or shower curtain.I dried the hair and applied the post-conditioner. After keeping it on my hair for a few minutes, I rinsed the hair one more time. There was enough conditioner to apply it to my hair for another week.The entire coloring session took about an hour including all the prep steps. I have short hair and about half of the color remained unused. I am pleased with the results and plan to do it again in four weeks.Ali Julia review

I really wanted to love this hair color product, and initially I did really like the color. But both times that I used it, within about a week, the color had faded significantly and was very drab. I followed the instructions to the letter but unfortunately the cost of this and the fact that the color fades so fast just isn't going to work for me. So I'm going back to my haircut brand.